Innovación de Productos

Innovación de Productos, or Product Innovation, refers to the process of developing new or improved goods or services that offer enhanced functionality, features, or user experience, thereby adding value to consumers and businesses. This can involve the introduction of entirely new products, modifications to existing products, or improvements in design, technology, or production processes. Product innovation seeks to meet changing consumer needs, respond to market demands, and maintain competitive advantage. It often involves research and development (R&D), as well as creative brainstorming and prototyping, and may encompass various industries from technology to consumer goods.